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Privacy Policy

1. SUBJECT MATTER

Art. 1. This Privacy Policy governs the processing, storage, and protection of Users’ personal data by HELIOS KIDS Ltd. (hereinafter referred to as the “Provider”), owner of the website https://helioskids.com (hereinafter referred to as the “Website”), in accordance with applicable legislation, including the Personal Data Protection Act of the Republic of Bulgaria and the General Data Protection Regulation (GDPR).

2. PROVIDER DETAILS

Art. 2. Information regarding the Provider:

  • Name: HELIOS KIDS Ltd.

  • Registered Office and Management Address: Sofia, Lyulin 6, bl. 610, ent. B, ap. 43, Bulgaria

  • Correspondence Details:
    email: [email protected]
    phone: 0879925966

  • UIC (Unified Identification Code): 208486920

  • Public Registries: Commercial Register at the Registry Agency of the Republic of Bulgaria.

  • Supervisory Authorities:

    • Commission for Personal Data Protection – www.cpdp.bg

    • Consumer Protection Commission – www.kzp.bg

    • Commission for Protection of Competition – www.cpc.bg

3. PERSONAL DATA PROTECTION

Art. 3. (1) The Provider collects, stores, and processes personal data of Users solely for the purposes of order fulfillment, customer communication, marketing purposes, and service improvement. (2) Personal data may be used for:

  • Processing orders and product delivery;

  • Improving the user experience on the Website;

  • Communication regarding inquiries or assistance;

  • Sending newsletters (only with the explicit consent of the User);

  • Analyzing user behavior to optimize services.

Art. 4. The Provider does not process or collect sensitive personal data related to:

  • Racial or ethnic origin;

  • Political, religious, or philosophical beliefs;

  • Health status or biometric data.

Art. 5. The Provider shall implement all necessary technical and organizational measures to protect personal data in accordance with the Personal Data Protection Act and GDPR.

4. COOKIES AND TRACKING TECHNOLOGIES

Art. 6. The Website uses cookies to enhance the user experience. (1) Cookies are used for remembering preferences, storing login data, and analyzing user behavior. (2) Types of cookies used on the Website:

  • Essential (Strictly Necessary) Cookies – ensure the correct functioning of the site;

  • Analytical Cookies – for tracking user behavior (Google Analytics, etc.);

  • Marketing Cookies – used for personalized advertisements (only with explicit consent).

Art. 7. The User can manage or disable cookies through their browser settings.

5. USER RIGHTS

Art. 8. Every User has the following rights regarding their personal data: (1) Right of Access – the right to request information about what personal data we process. (2) Right to Rectification – the right to request the correction of inaccurate or incomplete data. (3) Right to Erasure (“The Right to be Forgotten”) – the right to request the deletion of personal data, unless the law requires its retention. (4) Right to Restriction of Processing – the right to request a temporary suspension of data processing. (5) Right to Object – the right to object to the processing of personal data for direct marketing. (6) Right to Data Portability – the right to request a copy of their personal data in an electronic format.

Art. 9. The User may exercise their rights by: (1) Sending an email to [email protected] with the respective request. (2) Sending a written application to: Sofia, Lyulin 6, bl. 610, ent. B, ap. 43, Bulgaria.

6. DISCLOSURE OF PERSONAL DATA TO THIRD PARTIES

Art. 10. The Provider does not sell, distribute, or provide personal data to third parties, except in the following cases: (1) To courier and payment companies – for the delivery of orders and processing of payments. (2) To state authorities – if required by law.

7. DATA RETENTION PERIOD

Art. 11. Users’ personal data shall be stored: (1) For registered users – until the account is closed. (2) For orders – for a minimum of 5 years, in accordance with accounting and financial reporting requirements. (3) For cookies – according to the User’s browser settings.

8. CHANGES TO THE PRIVACY POLICY

Art. 12. The Provider reserves the right to update this Policy. All changes shall enter into force immediately upon their publication on the Website.